Severstal, Power Machines, Sveza, Lenta, Utkonos, and the Scandinavia clinics, which are part of Severgroup (a large investment company engaged in asset management activities in the interests of Alexey Mordashov), supported the Russian Museum's "Baroque Topiars of the Summer Garden" campaign.
On July 1, eight topiary forms were arranged around the fountain in the St. Petersburg Summer Garden in the Red Garden Boskquet. The Severgroup companies donated those creations to the Russian Museum, allowing for the recreation of an early 18th-century garden atmosphere. The event offered thematic dancing and theatrical performances presented by the performing artists of the Maly Trianon Theatre.
Topiary (miniature compositions of a fragile tree with a decorative crown) exotic plants are the decorations of the garden, which were produced in the Baroque style that was typical for the beginning of the 18th century. Thanks to the campaign, the Summer Garden has new green sculptures to replace those that were lost. Topiars decorated the garden, accentuating the beauty of its bosquettes and alleys.
As part of the campaign, the guests of the ball were given a special tour around the Summer Garden by a specialized guide of the Russian Museum.
This is one means by which the Severgroup companies continue their traditional support of the International Festival "Imperial Gardens of Russia", including the Flower Assembly in the Summer Garden, and the early park projects of the State Russian Museum.